Coming Attractions
ETT (the Elementary Teachers of Toronto) needed a campaign to inform its members of significant collective agreement articles gained in the round of bargaining. Our team developed a creative animation that highlighted the changes to the collective agreement.
Collective Agreement
Additions/changes to ETT’s collective agreement were reviewed, deconstructed and written out in a script for implementation in a video.
Video
An animated video – named Coming Attractions – was developed to highlight and outline specific additions/changes to the new collective agreement; the animation included a scripted voice-over explaining each feature in detail.
ETT’s Coming Attractions video was well received by its membership. The campaign animation provided members with a fundamental understanding of their new collective agreement.
Collective Agreement
Additions/changes to ETT’s collective agreement were reviewed, deconstructed and written out in a script for implementation in a video.
Video
An animated video – named Coming Attractions – was developed to highlight and outline specific additions/changes to the new collective agreement; the animation included a scripted voice-over explaining each feature in detail.
ETT (the Elementary Teachers of Toronto) needed a campaign to inform its members of significant collective agreement articles gained in the round of bargaining. Our team developed a creative animation that highlighted the changes to the collective agreement.